Monday • March 04
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Attracting Pageant Sponsors
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Are you looking for sponsors to help support you as a pageant contestant? Are you unsure where to look for sponsors and how to approach them? Kate Stier, Mrs. American Queen, shares her expertise as a public relations professional, former director, and contestant to help you approach potential sponsors and gain their support. With over 20 years experience in the pageant industry shes helped countless contestants to gain sponsors. Join us as we discuss the best way to attract sponsors for your next pageant!
Episode Segments:
 
Finding Sponsors
The slowdown in the economy has made it a little harder to find sponsors, but it isn't difficult to do if you know where to start! Kate Stier shares her advice on finding and approaching sponsors, the types of sponsors to approach, writing sponsor letters and more.
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Publicity and Fundraising
Kate has some tips on traditional and not so traditional ways to raise funds. She also talks about how to promote and market yourself, using the internet to market and promote, and has some resources for creating news releases for your events.
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Ask Valerie
In this edition of the popular segment, Valerie has some advice on gown styles, wearing red, prepping for a Mrs. Pageant, hiring a coach, and writing a sponsor letter. Plus - finding an inspirational quote for your bio.
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Guest(s) Appearing on this Episode
Kate Stier
Kate Stier is the reigning Mrs. American Queen 2007. No stranger to pageants, she has more than 20 years experience as a contestant, director, and pageant judge. Stier holds a B.A. in English from Rowan University, NJ and will obtain a graduate degree in public relations in May of 2009. She is currently employed as an Assistant Director in the field of marketing and public relations for a large health system in Pennsylvania. As Mrs. American Queen, Stier has been actively promoting the D.A.S.H. (Domestic Abuse Stops Here) program and volunteering through out the Mid-Atlantic area. Kate and her husband, Scott, reside in Turnersville, New Jersey.

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